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The Next Big Underwear Bulge

The time feels right for a new underwear moment to take the world by storm. It’s been a while since we had one – I feel like the last one may have been one of the Jonas brothers: Nick in his butt-cheek-teasing photo lay-out channeling Marky Mark or Joe in his oiled-up Guess shots. Prior to that the last bulge that shook the world belonged to David Beckham. Both he and Ben Cohen have been quiet of late on the baring-skin front, something that needs to be rectified. Or maybe they, like myself, have eased into the middle-age paunch of comfort and can’t be bothered to give a rat’s ass about showing their own shirtless selves off anymore. I can dig it.

Anyway, I have hope that someone new offers a scantily-clad moment to rock the pop culture world. We need it now more than ever. Who will it be? A few suggestions:

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